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April 22, 2007

Live vs virtual music ...

Here's a great expression attributed to Warner Music Group's Lyor Cohen in Forbes magazine. He's talking about the A&R process adopted by the major labels and how online connectivity can be faked by bands wanting a deal.

As much as technology transforms the world, as powerful as all these peer-to-peer or social networks are becoming, the most important network is still composed of real, live people dealing with one another face-to-face. Showing up in person still matters. It's true in friendship. It's true in business. It's true in music.

Spot on! Or as Bon Jovi put it: "... the last chance of a lifetime to come and see, hear, feel the real thing."

Posted by Hughie at April 22, 2007 1:35 PM
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